Music Industry Warehouse
High price of 3G mobile phones because of poor sales accumulate a lot of cargo warehouse – Nokia, Sony Ericsson – HC Network Appliance Industry-hc360
In the eyes of many consumers, 3G video calling is one of the landmark business, while the reporter learned that the current
Zhongshan
Only three major telecom operators in the formal opening of 3G services, but the Zhongshan Telecom’s 3G service is not contained in the video call feature.
Say this is the first year of 3G, China Telecom, China Unicom, China Mobile, the three operators of the 3G services already omnipresent propaganda to start the first half of Telecom also launched 3G services. However, as
Mobile
Sell
In summer season, 3G mobile phone sales in the doldrums, there is 3G mobile phone vendors that sell only two or three percentage points, and even mobile phone vendors that “almost two months did not move over.”
Phenomenon: the largest market share accounted for 23 points
Annual summer is peak season for handset sales, with previous years, the mobile phone market this year, more than a 3G phone, but just shortly after the end of the summer where, 3G mobile phone sales in the doldrums. This reporter learned that the retail channel during the summer months the phone has 3G mobile phone brands are not many, mainly
Sony
Ericsson,
Nokia
, Samsung, Motorola and other foreign brands, domestic brands are rare.
Early last month, this reporter visited Zhongshan letter telecommunications Street shopping district large number of mobile phone store Metropolis Health found that many brands of mobile phone sales have little to say about the concept of 3G, the referrals to consumers when they is “how music functions”, “how much memory,” and so on. Telecom Street, a Sony Ericsson mobile phone store sales staff told reporters two months ago
Sony Ericsson
3G mobile phone market there, but when consumers buy mobile phones, 3G phones on it does not seem very cold, is most concerned about is the music features and mobile phones appearance. Buy 3G mobile phones in fact very few customers “may not be 10 people to 1 person.”
Zhongshan
Suning
Electrical Communication Division beam Minister on, in general, 3G mobile phones more expensive than 2G handsets, the 3G networks are currently not Zhongshan complete coverage, consumers will buy a 3G phone with a few 2G networks, so some features will be a waste of , the fuselage of the investment is too high. Accustomed to using the 2G network, the majority of consumers may also feel no need to use the 3G functionality. “Overall, the summer sales of 3G phones accounted for up to about two or three points.”
Mobile Manager Wang Zhongshan Heng
Association, said two months since the 3G mobile phone customers asked very little to buy even less, most of our 3G mobile phone is still a warehouse.
Reasons: prices are generally more than 2000 yuan
Mobile Manager Wang Zhongshan Heng
Association said sales from the summer term, from 800 to 1000 yuan in the mobile phone is the most popular, about 40%, while the 3G phones, more than 2000 yuan, which determines the purchase of 3G mobile phone consumers more restrictive; current reference standard for mobile phone consumers to see whether the band is mainly
MP3
, MP4, whether smart mobile phones.
Zhongshan Suning Appliance Communications Division beam minister told reporters, only Sony Ericsson, Nokia, Samsung, Motorola and other brand 3G handsets, “Na Suoni Ericsson, the summer we have 5 brand 3G phones is the best-selling, in fact, very few people are directed at the purchase of 3G features, but the phone looks good, or music functions, the price is not too high, 2,000 yuan can buy; and 3,000 of the machines sold to significantly less. “to the 3G network is more refined, 3G service pricing standards can be accepted by most consumers, 3G mobile phones will be the dominant position, the more space.
Learned, in the eyes of many consumers, 3G video calling is one of the landmark business, and journalists understand that the three operators, Zhongshan, only the official opening of 3G telecom services, but the Zhongshan Telecom’s 3G operations and not contain the video call feature.
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